F&W Media-David & Charles Books: Online Marketing For Your Craft Business. The perfect book for learning how to get your handmade products discovered, shared and sold on the internet! This book contains a highly focused guide for using social media and blogging to measurably impact the sales and brand awareness of your handmade product. Author: Hilary Pullen. Softcover; 144 pages. Published Year: 2014. ISBN 978-1-4463-0489-1. Imported.